Where Play Meets Purpose

We believe everyone deserves the chance to thrive.

We believe everyone deserves the chance to thrive.

By keeping accessibility at the core of what we do, and with your help, we’re creating a supportive community that uplifts families and individuals, opening doors to brighter possibilities.

Our total contributions so far

$1,354,153.50 CAD
2022

$16,530 CAD

2023

607,405.71 CAD

2024

$262,508.14

2025

$467,709.65

Our Contribution

October 2023

Anova logo

Anova

Total $1,560

August 2023

Habitat for Humanity logo

Habitat for Humanity

Total $435,559.96
Mamas for Mamas logo

Mamas for Mamas

Total $134,128.34

July 2023

Ronald McDonald House logo

Ronald McDonald House

Total $10,097.88

June 2023

Habitat for Humanity logo

Habitat for Humanity

Total $23,276.65
Learn more
Habitat for Humanity partners with people in your community, and all over the world, to help them build or improve a place they can call home. Habitat homeowners help build their own homes alongside volunteers and pay an affordable mortgage.
Giant Steps Childrens Centre Wildfire Relief logo

Giant Steps Childrens Centre Wildfire Relief

Total $1,244.94
Learn more

When Wildfires hit Nova Scotia in the spring of 2023, Giant Steps Children's Centre was caught in the path of the flames. 

Roo & You donated an assortment of Joey products to help get these classrooms running again and to help kids and parents return to a sense of normal. 

April 2023

Epilepsy Southwestern Ontario logo

Epilepsy Southwestern Ontario

Total $329.99
Learn more
Epilepsy Southwestern Ontario is a registered not-for-profit, charitable agency dedicated to enhancing the lives of people who are affected by epilepsy through support services, education, advocacy, and community awareness.

March 2023

Violence Against Women, Services Elgin County logo

Violence Against Women, Services Elgin County

Total $372.99
Learn more

Violence Against Women, Services Elgin County strives with our community to end the violation of women and children and create safe communities together.

They do this by:

  • providing safety in an emergency shelter and quality counseling services

  • reducing the impact of violence in the lives of women and children

  • participating in community-based action for social change

  • promoting the rights of women and children to live in a violence-free community

February 2023

Mamas for Mamas logo

Mamas for Mamas

Total 834.96

Education PROGRAM

Sometimes, things don’t go quite as planned. A Joey® might end up at the wrong doorstep, get a little roughed up on its adventure, or simply not meet our high Roo & You™ standards. But these misfit Joeys still have so much love (and play!) to give.

That’s where our Education Program comes in! We want to give these imperfect pieces a second chance to shine. Whether you're a school, charity, teacher, or community space, we see the magic you create for kids and families every day.

To apply for our donation program, please email us at business@rooandyou.ca. Joeys (and other products) will be sent as they become available.